Lauren Bacon and Emira Mears Present

The Boss of You

It's a book. It's a blog. It's a guide to running a business your way

Entries from April 2008

Laura Mazer’s Book Smarts

April 30th, 2008 by Lauren · 2 Comments

Well, here we are, a day out from our book’s official release date (though, somewhat anticlimactically, Amazon started shipping it a couple of weeks ago, not that we’re complaining [and many thanks to all of you who have already bought your copies!]), and we’re sort of in that “if it isn’t done now, it won’t […]

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Tags: Business Advice · The Boss of You: The Book

Smoking Lily

April 29th, 2008 by Emira · No Comments

This profile, of one of my absolute favourite local clothing designers, kicks off our Boss Lady Profiles section (in truth we profiled a few gals eons ago, but given the long period of dormancy it seems hardly fair to count those). Eventually we’ll branch out, but for starters we’ll be profiling some of the truly […]

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Tags: Boss Lady Profiles

Social networking and marketing on a dime

April 24th, 2008 by Emira · 3 Comments

Jennifer Perkins, of the Naughty Secretary Club, has an awesome article up on her blog right now about Social Networking sites and how she uses them to her marketing advantage. While it’s easy to think that Facebook was created solely for the purpose of wasting precious entrepreneurial time searching for your ex’s and elementary school […]

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Tags: Business Advice

Build-Your-Own Budget

April 21st, 2008 by Lauren · 4 Comments

When we were writing the finance chapters in The Boss of You, more than once we wished we could ship our book with a little USB drive full of sample Excel spreadsheets. Then we realized that of course, we could simply post said spreadsheets on our website for everyone to use — that’s right, even […]

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Tags: Business Tools & Calculators

My So Called Freelance Life

April 18th, 2008 by Emira · No Comments

We’ve had our heads buried so far in our own book activities that we’ve failed to let you all know about another new book for smart business minded ladies, particularly those of the freelance persuasion. Michelle Goodman, author of The Anti 9-to-5 Guide has been working on a sequel of sorts that focuses in on […]

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Tags: Boss Ladies We Love · Resources for Women in Business

Protecting Your Creative Work

April 17th, 2008 by Lauren · No Comments

The always-awesome Jenny Hart has a great new installment of her “Crafting a Business” column up at VenusZine.com, and this time she’s talking about copyright and patent protection for creative business owners.
There are different ways you can express [your licensing] agreement to make sure it communicates your values and restrictions. This is assuming you can […]

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Tags: Business Advice · Resources for Women in Business

On Business Partnerships: Part Two

April 16th, 2008 by Emira · 1 Comment

AKA: Why you need a partnership agreement.
I mentioned in my post earlier this week about business partnerships that I’d address the issue of partnership agreements here, so here we go. We go into this in detail in the book, but really it’s quite simple: you need a partnership agreement. I don’t care if your […]

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Tags: Business Advice

How to Take Better Photos of Your Wares

April 14th, 2008 by Lauren · 1 Comment

Ah, Photojojo: I love your sass and savvy, your wit and pragmatism. You are one of the few email newsletters to which I still subscribe, even though my inbox overfloweth with mail.
Why do I love Photojojo so much? I’m not even much of an amateur photographer, much as I keep thinking I’ll become a good […]

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Tags: Business Advice · Resources for Women in Business

Who don’t you care about?

April 13th, 2008 by Lauren · 2 Comments

Fast Company has a short, sweet, and awesome article on their site called “Polarize Me,” which is all about narrowing down your target audience by figuring out who you can safely ignore. The authors begin by discussing online personal ads and their general suckiness.
We examined more than 1,000 Match.com ads—from men and women, old and […]

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Tags: Business Advice · Entrepreneurial Inspiration

The Boss of You is now shipping

April 10th, 2008 by Emira · 8 Comments

It’s a big day around here. We’ve unveiled a new look for the Boss of You website (a big thanks to Lauren for the design work and Colin for the implementation), the redesign is still a bit of a work in progress, so things may continue to shift over the coming week or so.
And, in […]

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Tags: The Boss of You: The Book