The Boss of You

As we have mentioned many times, we’re big fans of Jenny Hart’s “Crafting a Business” column over at Venus Zine. So it’s an understatement to say we were honoured when Jenny asked us to contribute to this month’s column on the subject of business advisers. Here’s a quick excerpt:

What are the warning signs of a bad consultant or adviser?
The biggest giveaway that you’re dealing with a bad adviser is if they try to dole out a one-size-fits-all solution. It’s likely your first sign of this will be that they don’t ask you many questions about you, your business, and your goals; instead, they rush straight to handing out advice. If you get the impression they’re more interested in sending you down a conveyor belt than building a relationship with you, run away. Another pet peeve of ours is when an “expert” can’t be bothered to explain themselves in plain language. Our experience has been that if they shy away from helping you to understand the language they’re using, they’re likely trying to keep you from figuring out that they’re full of it.

And here’s the link to read the whole thing…