Lauren Bacon and Emira Mears Present

The Boss of You

It's a book. It's a blog. It's a guide to running a business your way

Entries Tagged as 'Business Advice'

In Praise of Pink Hair on the Job

July 4th, 2008 by Emira · No Comments

Full disclosure: We’re fans of pink. Our website is pink. One of the walls in our office is pink. Our business cards are hot pink and orange. And yes, Lauren has pink hair. In the book we talk about bending the typical “business rules” when it comes to being the Boss of You and not […]

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Tags: Business Advice

Paid Search Engine Ads vs. Paid SEO

June 30th, 2008 by Emira · 1 Comment

In last week’s Ask the Boss Ladies post, Kim asked what our thoughts on paid Search Engine Ads (like Google AdWords) or Paid SEO (Search Engine Optimization) was the better way to go. Not knowing a tonne about your business Kim, I’m going to try to make this advise pretty general so that it hopefully […]

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Tags: Business Advice

Constant Chatter Interviews the Boss Ladies

June 25th, 2008 by Lauren · No Comments

A few weeks back, we had a great chat with Constant Chatter founder Katy Tafoya about The Boss of You, and she has transcribed a good chunk of that conversation over on her blog. She asked us some great questions — such as, “I can see how the ‘elevator speech’ is something you should figure […]

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Tags: Business Advice · The Boss of You: The Book · Uncategorized

Ask the Boss Ladies

June 23rd, 2008 by Lauren · 3 Comments

Our Victoria event at Silk Road Tea Co. was a pleasure, and we’re grateful to those who came as well as to Daniela, Silk Road’s co-owner, who made us feel welcome and graciously and efficiently organized seating and tea (both hot and iced) for everyone in attendance. I got a chance to chat with Daniela […]

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Tags: Business Advice · Events

Running to Stand Still

June 11th, 2008 by Lauren · No Comments

Apologies for the quiet around here… We have the least original entrepreneur’s excuse ever: Work is very, very busy. We’re paying the piper a little bit at the moment, catching up on work we put off while we focused on book  promotions, and now we’re getting close to several deadlines that absolutely need to be […]

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Tags: Boss Ladies We Love · Business Advice · Events · The Boss of You: The Book

Mary’s Cure for Haggling

May 22nd, 2008 by Lauren · 2 Comments

At last night’s event in Largo, MD (a suburb of Washington, DC), a question arose during the Q&A period: What do you do when people try to haggle with you about your prices? The general consensus among the panelists was that you shouldn’t budge; your prices are your prices, and in most cases, undercutting yourself […]

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Tags: Business Advice · Entrepreneurial Inspiration

Liability Insurance: is it for you?

May 12th, 2008 by Emira · 1 Comment

There’s nothing like talking about insurance on a Monday morning to start the week off with a bang. A few weeks ago now, Michelle Goodman asked us some questions about liability insurance and we chimed in with our two cents. She’s posted our thoughts over at her blog, so if liability insurance is in your […]

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Tags: Business Advice

Blog Book Tour: Final Stop!

May 9th, 2008 by Emira · No Comments

Our last stop on our blog book tour is over at Alex Beauchamp’s fabulous site Another Girl at Play as the May Newsletter issue. It’s wonderful to be posting over at Alex’s site as she is not only a dear friend, but she has served as an inspiration throughout the process of conceiving of our […]

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Tags: Business Advice · The Boss of You: The Book

Trust Your Staff — the Profits will Follow.

May 9th, 2008 by Lauren · 1 Comment

Heard this story on the radio this morning and thought it was an interesting lesson for employers (and managers, for that matter):
Workers Who Feel Trusted Will Boost Sales and Provide Better Customer Service: Study
Companies that communicate their trust to employees will see superior sales and customer service performance, says a psychology researcher from Sauder School […]

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Tags: Business Advice · Thoughts

Blog Book Tour: Stop Number 2!

May 7th, 2008 by Emira · No Comments

We’ve got post number 2 in our world wide blog book tour up at Felicia’s site this morning. Today’s topic is figuring out who to hire, once you’ve decided you need some help.
It’s going up a little bit late as we spent the morning sitting in a green room with the very charming Kurt Browning […]

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Tags: Business Advice · Our Story · The Boss of You: The Book